THE OBJECTIVE OF EFFECTIVE COMMUNICATION IN ACHIEVING ORGANISATION GOALS CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Basically, communication touch every sphere of human activity, it informs or better still disseminate information/message to target audience. One of the peculiarities of the human race is communication among the members of the society. Communication is an essential attribute […]
THE IMPACT OF MARKETING SEGMENTATION ON PRODUCTION PLANNING IN AN ORGARNISATION CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Market segmentation is a vital issue in marketing strategy. Therefore, marketing segmentation is the sub-dividing of a market into district subset of customers where any subsets may conceivably be selected as a target to be reaching with a district […]
THE RELEVANCE OF FINANCIAL INCENTIVES TO WORKERS MOTIVATION CHAPTER ONE INTRODUCTION 1.1 Background to the Study In the word of Armstrong (1988), the process of motivation is initiated by the conscious and unconscious recognition of an unsatisfied need. A goal is then established which, it is thought will satisfy the need and of course action […]
EFFECTS OF MOBILE COMMERCE SERVICES ON THE PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN NIGERIA Abstract The financial vulnerability of the SME sector in Nigeria has led to its slim chances of survival due to low sales, low profitability, high costs of doing business thereby resulting in poor performance. The study seeks to ascertain the […]
EFFECTS OF BOARD DIVERSITY ON FINANCIAL MANAGEMENT OF BANKS CHAPTER ONE INTRODUCTION 1.1 Background to the study The collapse of well known companies such as Enron and others in developed nationsled many industrialists and legal practitioners; including investors to a belief that governance crisis was eminent in America. In response to these well known events, […]
IMPACT OF CONFLICT MANAGEMENT ON THE PERFORMANCE OF NIGERIA ORGANISATION CHAPTER ONE INTRODUCTION 1.1 Background to the study In every aspect of human society and endeavor, conflict is seen as a natural phenomenon that is, inevitable as long as human relationships are involved. It is a process that begins when one party perceives that another […]