EFFECT OF SOCIAL MEDIA ON THE ACADEMIC PERFORMANCE OF ACCOUNTING STUDENTS IN SELECTED SECONDARY SCHOOLS IN IKERE LOCAL GOVERNMENT AREA OF EKITI STATE

ABSTRACT

          The study sought to find out the effect of social media on the academic performance of secondary school students in accounting in Ikere Local Government area of Ekiti State. The study covered the senior secondary schools in Ikere local government area of Ekiti State.

          The population for this study comprised selected senior secondary school in Ikere Local Government Area of Ekiti State. The project has taken Ikere Local Government Area of Ekiti State as case study using five (5) senior secondary schools in the local government. The data collected were based on the outcome of the respondents through the instrument used. In analyzing data gathered for the study, the researchers employed a descriptive statistic by the use of frequency statistical table and simple percentage was used to analyze the demographic data collected.

          The findings showed that social media play a significant role in the achievement of accounting as a subject. It was also discovered that, teachers qualification enhance the achievement of student towards the effective use of social media in accounting and also instructional materials and other equipment improved the achievement in social media.    

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Updated: 21st June 2017 — 7:45 pm

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